Audio to Text: How to Get Your Podcast Transcribed


Audio to Text: How to Get Your Podcast Transcribed
Beth Worthy

Beth Worthy

9/22/2020

Podcasts have become more popular than ever over the last few years. From audio drama to interviews, people are listening to anything and everything under the sun.

Statistics show that around 24% of the US population listens to podcasts weekly. If you are a podcast creator and producer, then the world is your oyster.

Podcast transcription is a word-for-word conversion of your audio file into text format.

You cannot publish your podcast transcriptions on already established podcast directories like Google Play, Apple Podcasts, or Spotify.

However, you can easily publish them on your podcast website or free blog sites.

No matter how remarkable your content is, without transcription, it will not reach the audience you are aiming for. A non-transcribed podcast lacks accessibility and impact.

Why You Need Podcast Transcription?

  1. Accessible –Transcripts make your podcast accessible to a larger audience. Those with a hearing disability or non-native speakers can access your podcast through transcriptions.
  2. Improve SEO – Transcripts will boost your podcast traffic through SEO. Relevant keywords will help people reach your podcast easily, and if your content is engaging, they are bound to stick around for more.
  3. Repurpose – The transcripts can be repurposed for social media posts, email marketing campaigns, or blog articles.
  4. Backlink Opportunities – Your readers and followers will have something more to explore with your transcribed podcasts. As a content creator, start publishing transcripts to get more backlinks.

Now that you are well-versed with the benefits of a podcast transcription, let’s discuss ways to create a podcast transcript.

Ways to Transcribe a Podcast Yourself

Probably the cheapest choice, do it yourself or DIY is the primary way to transcribe your podcast. If you are willing to transcribe, then all you need is a word processor and an audio player.

Google Docs voice typing and several podcast apps are available online that might help.

Tips for DIY Method for Transcription:

  • Use proper punctuations and check for errors because this software gives multiple pages of unpunctuated text.
  • Break their transcripts into small paragraphs for better reading and understanding if the guest gives lengthy answers.
  • Remove any verbal fillers like “hmm” or “umm” or “oh” and other filler sounds.
  • Try to keep the transcript accurate and to the point.
  • Include timestamps in your podcast transcription for your readers.
  • Format podcast transcription just like a blog for better search results.
  • Test the accuracy of voice typing apps.
  • Try using YouTube closed captions for the YouTube-based audience.
  • Tally the transcription and the original voices to ensure that the transcription is accurate in meaning and context.

If you wish to transcribe podcasts yourself, remember that traditional methods can take much of your time.

So, if you are not on a tight budget, and want to focus on only creating and producing content, then the best option is to outsource podcast transcription. 

Outsourcing Podcast Transcription

There are two ways to get your podcast transcribed by using:

  1. Human transcription 
  2. Automated transcription 

Creating Podcast Transcripts with the Help of Artificial Intelligence

For quick turnaround time, using an automated transcription and speech-to-text software for your podcast can prove to be highly beneficial.

You can choose from a variety of free automated transcription apps, but the downside is they come with limited features.

There are paid transcription software services, but their costs depend on the services they provide for annual subscription packages.

Using AI or automated transcription is a good way to add a transcript to your podcast.

Human Transcriptionists for Podcast Transcription

If you are seeking accuracy, then human transcription is well-suited for your podcast transcription. Human transcribers can understand the context of your podcast better than a machine or software.

Human transcriptionists have a better understanding of different accents and dialects. They have the ability and experience to adapt to a new accent or dialect.

They are skilled enough to understand homophones (similar sounding words with different meanings), which a machine is incapable of.

Human transcribers have the necessary knowledge and expertise of industry-specific jargon, which can prove helpful in transcribing specific industry-related podcasts.

A human transcriptionist will also go that extra mile to check for any unclear facts.

A human transcriber will ensure to omit any background noise, filler words, or side talks and provide error-free transcripts.

If you are looking for perfection, many reliable and professional transcription service providers will give you the most accurate and well-edited transcript in no time. 

Human or automated, choose the best podcast transcription service that works well for you.

How to Make Your Podcast Transcription Available for Your Audience

Your podcast transcription is ready, but where should you make it available to get maximum outreach? Let’s explore.

  • Make your transcribed podcast available on each episode page. Post it directly under the audio player or the show notes’ tab.
  • Put everything related to that specific podcast episode together, making it easier for search engines to index each episode, which improves search visibility.
  • Make your podcast transcript available for your readers and listeners by allowing them to be downloaded. However, this method is not quite productive when it comes to good search results or backlinking.
  • Allow your podcast consumers the access to read all your podcast episode transcriptions in the transcription collection page of your website.
  • If you don’t own a website, then many blog sites help you post your podcast transcripts for free. If you don’t have a website, post your podcast transcripts for free on blog sites that allow you to do so.

Conclusion

To maximize your podcast outreach, transcribing is the way to go. You need to offer multiple ways for your audience to consume your content, and podcast transcription gives you the ability to do so, with added benefits.  

Podcast transcription makes your show more accessible to a larger audience, adds more value to all your episodes, and makes it easier for backlinking purposes.

You can use automated transcription for lesser costs or plan to invest in a more reliable professional transcription services provider for accurately transcribed documents.

Create and publish your podcast by using the right tools for transcription and you will be all set to conquer the large, rising world of podcasts!
 


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Beth Worthy

Beth Worthy

Beth Worthy is the Cofounder & President of GMR Transcription Services, Inc., a California-based company that has been providing accurate and fast transcription services since 2004. She has enjoyed nearly ten years of success at GMR, playing a pivotal role in the company's growth. Under Beth's leadership, GMR Transcription doubled its sales within two years, earning recognition as one of the OC Business Journal's fastest-growing private companies. Outside of work, she enjoys spending time with her husband and two kids.